Having a solid understanding of the traffic and visitor engagement statistics of your blog is one of the best ways to help it grow, and that’s why today we’re excited to announce that you can now easily connect your Google Analytics account with your blog.
Adding Google Analytics to your blog will give you more insight into where your visitors are coming from and help you determine which content they engage with the most. It's an easy to use, powerful, free product that is used internationally by businesses large & small.
If you already have a Google Analytics account, simply navigate to your blog’s Settings > Other tab and enter your blog's Google Analytics Web Property ID. Blogger will then insert Google Analytics code into your blog automatically, regardless of which template you're using, including mobile.
For more details and troubleshooting tips, check out this post on the Blogger Developers Network blog.
A few notes:
Google Analytics is supported on blogs using Dynamic Views, Layouts templates, and mobile templates, but not Classic templates.
Because of the technical differences in how Blogger’s stats and Google Analytics collect data, you are likely to see some minor discrepancies between the two.
For adding Google Analytics to Classic templates:
1. Go to Edit Html in Designs or in Template in your Blogger Dashboard.
2. Copy your Tracking code from the Google Analytics website.
3. Find the code </body> in the Blogger Edit Html codes.
4. Paste your Google Analytics Tracking Code just above the </body> and save your template.
Thats all done.
Now you can track your visitor statistics in your Google Analytics Dashboard.